We help software
and IT companies successfully implement marketing strategies
in France
Magnetic Way is a digital marketing agency
specializing for software publishers, tech and IT
Since 2016, we have been helping our customers bring successful marketing strategies to life working with them from A to Z. Starting with the initial consultation, through building a tailor-made strategy and brand awareness, up to the implementation of multichannel organic and paid campaigns. All while keeping an eye on the latest marketing trends and best practices.
You don’t have a marketing team for France just yet?
We can work alongside your existing global marketing team to handle the action plan from start to finish. From consulting and strategy (buyer personas, product messaging, storytelling for the French market…) to operational implementation (website, SEO, SEA, content, media campaigns, social media, marketing automation…).
Rather than struggling to recruit in a different country, choosing Magnetic Way means you’ll have access to experienced consultants that will help you achieve success with market and industry know-how.
Are you looking to expand your presence in the French market?
We support you through every step, helping you build the perfect go-to-market strategy and transferring the marketing skills to you as you go along. We also take care of all the operational aspects you don’t have the time to address or haven’t mastered yet.
Make sure you reach your target market and ensure market penetration with the help of our French seasoned marketing experts.
Do you lead a marketing team and need more experts in certain areas?
We can provide advice or run certain marketing activities for you, both in strategic areas (messaging, brand, strategic planning…) and for the operational implementation of your action plan (website redesign, brand guidelines, campaigns, lead generation, employer branding…).
You’ll be at the forefront of digital marketing best practices, supported by French experts in the IT and software field.
Not your typical marketing agency,
but rather a team of experts in B2B IT marketing,
ready to help and guide you
We have succeeded in combining the scope and activities of a consulting firm with those of a traditional marketing agency, thanks to a team made up exclusively of highly experienced profiles in B2B IT marketing.. We address all your marketing and communication needs, building a solid, long-lasting, and successful partnership.
The number of experts Magnetic Way has on hand to support you in all areas of B2B IT marketing and communications.
That's the average age of the Magnetic Way team members. We know age is not just a number, but rather proof of the expertise and know-how we can share...
That's the average retention rate among our customers every year since 2016. It goes to show our customer-first approach.
Satisfied customers
